Social Media Marketing Mastery Training: Hands-On Training for Digital Success
Embark on a transformative journey into the realm of Social Media Marketing with WebAt Academy's comprehensive training.
Duration
100+ Hours
Fee
₹25,000 ₹15,000
Join Our Program & Become Industry Ready Professional
Finding the Knowledge & Skill Gaps is the First & Important step to become Successful In Career, Our team is specialised in Briding the Gaps by Scientific Analysis and Personalising Curriculum just for you!
Training Objectives
- Develop a deep understanding of social media platforms and their role in digital marketing.
- Gain hands-on experience with social media management tools and analytics platforms.
- Learn to create and execute effective social media marketing campaigns across various platforms.
- Explore advanced strategies for audience targeting, engagement, and conversion optimization.
- Master content creation and curation techniques tailored for different social media channels.
- Understand the importance of social media advertising and learn to optimise ad campaigns.
- Analyse social media metrics and use data-driven insights to inform marketing strategies.
- Prepare for real-world challenges with mock interviews and personalised training.
- Enhance soft skills essential for career success through guidance from career coaches and psychologists.
Syllabus
Introduction to Social Media Marketing
- Understanding the role of social media in digital marketing
- Overview of popular social media platforms
- Setting SMART goals for social media marketing campaigns
- Introduction to social media management tools
Content Creation and Curation
- Crafting compelling content for social media
- Understanding visual storytelling techniques
- Curating content to engage and delight audiences
- Leveraging user-generated content
Social Media Advertising Fundamentals
- Introduction to social media advertising platforms (e.g., Facebook Ads, Instagram Ads)
- Creating effective ad campaigns
- Audience targeting and segmentation strategies
- Budgeting and bidding best practices
Community Management and Engagement
- Building and nurturing online communities
- Responding to comments, messages, and reviews
- Managing social media crises and negative feedback
- Strategies for fostering brand advocacy
Analytics and Performance Tracking
- Setting up social media analytics tools
- Interpreting key metrics and KPIs
- Measuring ROI and campaign performance
- A/B testing and optimization strategies
Advanced Social Media Strategies
- Influencer marketing and partnerships
- Harnessing the power of user-generated content
- Social media contests and giveaways
- Cross-channel integration and omnichannel marketing
Practical Applications and Case Studies
- Hands-on projects and exercises
- Real-world case studies and simulations
- Implementing social media strategies for live campaigns
Placement Assistance Program (Optional Add-On) - ₹20,000
- Mock interviews and feedback sessions
- Personalised career coaching and guidance
- Soft skills development for career success
- Resume building and interview preparation
Training Delivery
- Live instructor-led sessions & self-learning from portal
- Interactive workshops and activities
- Hands-on practical exercises
- Real-world project works, case studies preparation
- Personalised coaching and feedback sessions
Certification
Upon successful completion of the training, participants will receive a certification in Social Media Marketing Mastery from WebAt Academy, demonstrating their proficiency in social media marketing and readiness for the digital marketing industry.
Unlock your potential and become a master of social media marketing with hands-on practical training at WebAt Academy! Join us on a journey to success in the digital age.
Potential Job Opportunities
- Social Media Strategist
- Social Media Manager
- Content Marketing Specialist
- Influencer Marketer
Salary Range in India
Monthly Salary Range (INR):
15,000 – 25,000
CTC Range (INR):
1.8 – 3 LPA